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Vello Postcards

Use Vello Postcards to automatically send medical service reminders to clients as high-quality postcards.

Tip: Read about how Vello Postcards is an essential marketing tool for your practice: Why Direct Mail Postcards Are a Must-Have for Veterinary Practices.
Note: The cost for each postcard that you send with Vello is US$1.10.

Your practice is not charged for a postcard that Vello cannot send.

Postcards and pet types

Vello has postcard designs for these pet types:
  • Canines
  • Felines
  • Other
To show examples of the postcard designs, you can use the Medical Service Reminders screen in Vello:
Postcard examples

Postcards for clients with more than one pet

If a client has more than one pet, Vello sends one postcard for the client's pets that have medical services due in the same month.

This image shows an example of the postcard design that sends to clients with more than one pet:
Postcard examples for more than one pet
Note: One postcard can include a maximum of six pets or a total of 24 lines of text. For example, if a client has six pets and six reminders for each pet, one postcard will not show all of the reminders.

Postcards and client addresses

If you want to use Vello Postcards, make sure that client contact records in your PIMS have correct address information. If a client address is not correct, Vello cannot send postcards to the client.

Times that Vello sends postcards

Vello automatically sends postcards 30 days before the due dates of medical services. It is not possible to schedule a different time. For example, you cannot configure Vello to send postcards 15 days before the due dates.

If a client has a scheduled appointment in the next 120 days, Vello does not send a postcard to the client.

A practice manager can stop reminders for a medical service. For example, if it is not necessary to send reminders for a heartworm test, they can stop reminders for the test. If a practice manager stopped a reminder for a medical service, Vello also automatically stops postcards for the same medical service.